If you were lucky enough to have off throughout the New Year's weekend then you probably haven't heard--literally--that 96.3 NOW has been changed to 96.3 K-TWIN.
The press release that came in states: "Steve Woodbury, the President and CEO of Northern Lights Broadcasting announced a shift in programming direction for its Twin Cities radio station, 96.3 NOW, KHTC FM, January 1, 2012. “There is a real opportunity for a locally owned and operated radio station that can personally connect with Twin Cities’ listeners. With the exception of a hand full of Twin Cities’ commercial stations, most are currently owned and operated by large, national radio groups that are programmed and supervised from a national platform.”
On Sunday, KHTC FM, (96.3 Now), changed its call letters to heritage call letters, KTWN FM (96.3 K-TWIN) and adjusting its music format from Rhythmic CHR to Adult Top 40. In addition, the station will be introducing a new morning show on Wednesday, January 4th, which will feature extensive news, weather, sports, traffic and fun conversation and will be hosted by 12 year KARE 11 news and sports anchor, Eric Perkins & Tony Fly, 20 year Twin Cities radio personality. KTWN FM radio personality and former Miss Minnesota International, Danni Starr will also be a part of the new morning show."
If you listened to 96.3 NOW for its R&B and Hip Hop beats, the new station will now offer today's guitar based, pop alternative music and hits from 1985 to today. Think Red Hot Chili Peppers, Green Day, Adele, Linkin Park, Daughtry, Foo Fighters, Bon Jovi, U2, Nickleback, Soul Asylum, Coldplay, Maroon 5, and Foster the People.
Have no fear because KTWN's other shows will be hosted by Twin Cities’ talent Lisa Wright, Dan Riggs, B Wright, and Dan Jordan. Former KARE 11 news anchors Rick Kupchella, Amy Hockert, and others will deliver the local and national news, weather, and sports hourly throughout the day.
KTWN FM will be: ‘Your Town, Your Friends, Your Hits’. Will you miss 96.3 NOW or are you excited about the change??